How did we help?
- Brand development
- Refreshed group site
- 3 sector-specific editorial content hubs
Charlton Morris didn’t just want a new site, they needed to clarify their position in the recruitment market, consolidate their content on their own platform and offer a standout online experience to create an online community.
across the three sector hubs.
In the first month alone.
We created editorial style content hubs for Charlton Morris' three core sectors; Industrial, Life Science & Medical.
Following a brand identity workshop, our design team created a fresh new look for Charlton Morris.
With an impressive online presence on LinkedIn but a neglected website, they wanted to build their own content platform for three sector-specific content hubs to sit alongside the group website.
Venn looked at the bigger picture and proposed starting from scratch, going with a full rebrand. They presented data from our existing site and opened our eyes to embarking on a bigger journey instead of just making a website and a new logo. The team were very attentive, keeping us involved during the whole process and seeing incremental changes was really good. With more projects in the pipeline, we look forward to continuing working with Venn in the future.
Following a competitive 5-way pitch, Charlton Morris were impressed by our data-driven approach and vision for the project. By hosting blogs, videos and podcasts, the goal was to create sites that their specialist audiences would return to as a source of knowledge, not just a list of jobs.
To get to the core of Charlton Morris, we started with a brand workshop and pack designed to clarify their style, values and mission. With this in place, we moved on to exploration, where we decided on consistent names and domains, created a sleek new look and set of logos to match their new positioning.
While the group site was a more traditional build based on eye-catching creative, the sector-specific sites demanded a different approach. To make managing the sheer volume of content more manageable, we added our powerful media hub publisher to the CMS. Combined with a slick design, SEO best practice and a phased approach – with work on a customisable member's area underway – we ensured Charlton Morris had a flexible platform that was built to last.
Launched in September 2019, in line with their annual brand event, they now have a new group site, three sub-brand content hubs and new branding to match their new group structure—all underpinned with a comprehensive guidelines booklet.
We’re proud to call Charlton Morris a partner and are excited to see where our ongoing relationship and projects go.
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